In 2025, brown eyeliner is trending like never before — praised for its soft, sultry finish and versatility for both day and night wear. If you’re looking for a creamy, precise, and travel-friendly eyeliner that doesn’t break the bank, the NYX PROFESSIONAL MAKEUP Vivid Rich Mechanical Eye Pencil in Smokin Topaz is a global cult favorite.
Whether you're in the USA, UK, Canada, India, Japan, Australia, or South Africa, this retractable eyeliner is winning hearts (and eyes) across continents for its smooth glide, rich pigment, and lasting power — all at a budget-friendly price.
✨ Why NYX Vivid Rich Smokin Topaz is a Must-Have in 2025
✅ Creamy Formula, Bold Pigment
Smokin Topaz is a rich brown with warm undertones, perfect for enhancing eye shape without the harshness of black. The mechanical twist-up design makes it easy to use on the go, and the creamy texture glides effortlessly — no tugging or skipping.
✅ Smudge-Resistant & Long-Lasting Wear
NYX has truly nailed the formula. It stays put throughout the day without smudging or fading — ideal for hot climates in India or South America, and cold, windy conditions in Europe or Canada.
Whether you're heading to the office, a photoshoot, or a night out, your liner stays flawless.
✅ Retractable & No Sharpener Needed
Perfect for makeup lovers who are always on the move — the mechanical pencil means you never need a sharpener, and it’s compact enough to carry in any bag or makeup pouch. Great for commuters, travelers, and beauty professionals globally.
✅ Gentle on Eyes, Cruelty-Free
Formulated to be gentle and safe for sensitive eyes, this eyeliner is also 100% cruelty-free, aligning with beauty standards in Europe, Australia, and North America.
🌍 Who’s Loving It Across the Globe?
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USA & Canada: Ideal for soft glam and work-appropriate looks
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UK & Europe: Pairs beautifully with smoky eyes and natural brows
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India & Asia: Loved for rich tones that complement warm skin
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Africa & Middle East: Stays strong in high-heat, high-humidity climates
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Australia & Antarctica bases: Lightweight and portable for minimal kits
This eyeliner is a staple for makeup artists, beginners, and beauty enthusiasts around the world.
🆚 NYX vs. Other Eyeliners in 2025
Compared to brands like Maybelline, L'Oréal, Rimmel, and Urban Decay, NYX stands out with:
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Affordability and high-quality pigment
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Retractable design (no sharpening mess)
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Creamy glide like Urban Decay 24/7 Glide-On
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Staying power rivaling L'Oréal Infallible
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Price that beats most drugstore and mid-tier brands
While Urban Decay offers intense pigment, it’s often double or triple the price. NYX gives you performance and payoff at a fraction of the cost, without compromising on ingredients or ethics.
🎯 Who Should Buy It?
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Students, office-goers, and professionals
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Budget-conscious beauty lovers
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Makeup artists stocking kits for all skin tones
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Travelers needing portable beauty tools
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Anyone tired of smudging or fading liner
If you want reliable color, comfort, and convenience, NYX Vivid Rich is your new go-to.
🛒 Final Verdict: Is It Worth It?
Absolutely.
The NYX Vivid Rich Mechanical Eye Pencil in Smokin Topaz delivers everything you want in an eyeliner — rich color, easy application, long wear, and a budget-friendly price. Whether you're a makeup minimalist or a beauty junkie, this eyeliner is a must-have in 2025.
Perfect for anyone in North America, Central America, Europe, Asia, Africa, or Australia — even those on icy shifts in Antarctica. It’s versatile, global, and gorgeously effective.